Product Marketing Specialist

Are you a creative and driven Marketing Manager with a passion for connecting customers to products that meet their needs? If so, we want to hear from you! PXtech are seeking an experienced B2B Marketer to promote our fast-growing technology solutions to the hospitality and charity sectors (under our charity brand, Wil-U). We’ve been growing quickly over the last two years and want to continue this growth and establish Wil-U as the premier technology brand in the charity sector. We’re on the brink of relaunching into the hospitality market too so you’ll have the chance to work across a variety of exciting projects with lots of autonomy.

Key responsibilities:

• Own the marketing function within the business
• Work with the Sales and Product teams to develop and execute marketing strategy and campaigns utilising email marketing, social media and events
• Create engaging relevant content for our target audiences including blog posts, emails, case studies, ads, website and promotional materials
• Manage our social media channels including LinkedIn, Facebook and Twitter
• Utilise the best marketing channels to drive qualified leads to the Sales team
• Build strategic relationships and partner with key industry players, agencies and vendors
• Carry out market research and competitor analysis
• Be responsible for brand design and tone of voice
• Own the website/s, keep them updated and optimised
• Analyse and report on the performance of marketing activities

The successful candidate will:

• Be driven, creative and enthusiastic
• Have experience in a similar B2B role
• Have excellent written and verbal communication skills
• Be a strategic thinker who can focus on the big picture
• Proven experience in leading, managing and analysing marketing campaigns
• Knowledge of website analytics/CRM tools (Google Analytics, HubSpot etc.)

Other traits/experience that are desired but not essential:

• Knowledge of marketing to the charity and/or hospitality sectors
• Knowledge of marketing technology solutions/SaaS
• Proven experience in identifying target audiences and engaging them
• Experience in product/brand launches
• SEO, PPC and digital marketing knowledge
• Experience in graphic design and website content management

If you join us, you will get:

• 25 days paid holiday plus all bank holidays and your birthday off!
• Generous sick pay and income protection scheme
• Vitality health insurance
• Pension scheme with employer contributions
• Enhanced parental leave scheme (Maternity/Paternity etc)
• Cycle to work scheme
• Tech scheme
• Friendly and supportive team
• We offer the flexibility of office and remote working

This could be a full time or part time role (min 3 days a week).

To apply, please send a CV and cover letter telling us about you and why you would like to join the team to recruitment@pxtech.com.